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Last Updated 3/15/09

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Brand Standards
Logo Documentation

Logo Documentation
The trouble with digital artwork these days is that it it’s so easy to work with. Characteristics like the proper aspect-ratio, color definitions and relationships of objects within the artwork are important components of the art, but are easily changed by both novices and experienced professionals. Documenting the characteristics of your artwork, which include its color definitions, color variations and sizing relationships, is the best method to safeguard your brand, insuring that any changes either are easily detected or do not take place in the first place. The samples below demonstrate how these techniques can protect the investment in your brand by taking the time and effort to document your artwork.

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